IASO Breast Center

IASO is the leading maternity clinic in Greece and one of the most modern in Europe. The company introduced its new section “IASO Breast Center” and hired us to design the logo for it. The architectural design of the clinic, designed by the Bllend Design Office, with whom we worked together to achieve the best result.

The design is based on the company’s existing identity, which we redesigned to fit the new brand. Taking into account the journey of the team in the Greek health market, we designed the logo in a balanced way giving a minimal, clean and intimate aesthetic that represents the company and imparts experience, quality and safety.

The final design promotes brand awareness and gives a fresh and modern character to company’s optical identity.